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For your Left Brain: Amy is the founder and owner of New York Optimist, a Google Qualified Advertising Partner. She first certified in Google Adwords in 2005, and maintains current qualifications in Search Advertising. She enthusiastically offers Adwords training, and is endlessly evangelizing Google solutions and advocating intelligent strategies. She’s done SEM, SEO, Media Planning, Writing and Graphic Design for several New York City agencies, including Razorfish, DFCB, Accordant Media, Doremus and Endai Worldwide.
She earned her BA from Brigham Young University in Marketing Communications, minoring in Visual Arts. She has a Certificate in Proofreading from the Manhattan Proofreaders’ School. She earned her LMT from Renaissance School of Therapeutic Massage, where she has also taught Business and Nutrition courses. She is NCTMB certified.
For your Right Brain: HI, I’m Amy Middleton. I trace my journey to become a massage therapist back to a massage I received in Playa del Carmen, Mexico in early 2009. Before that, every massage I had was a mix of excited anticipation and underwhelming disappointment. Sometimes they felt okay, sometimes they actually hurt, but they were never what I hoped they would be, and I always wondered why my experience was never as healing as my imagination.
The massage in Mexico was different. “Change-your-life-good.” Every few months I would think back to that massage and decide I needed to learn how to replicate that experience. But after spending a few hours researching massage schools and calculating the expense and duration of learning a new trade that in no way related to my profession, I’d decide it wasn’t for me.
Between the massage in Mexico and massage school in Utah, I moved from New York City to San Diego to Salt Lake. Becoming increasingly bored of being a remote “knowledge worker” and increasingly interested in the therapeutic benefits of touch, I created a self-paced course for learning massage modalities through books, web sites, videos, and youtube. I quickly realized I needed a more focused approach that would offer teacher and peer feedback, not to mention a license to practice. I enrolled in Renaissance School of Therapeutic Massage because of their focus on energy work. Along the way I learned a lot about the healing arts, but saw how the intuitive, right brain approach to learning was putting my classmates, teachers, and colleagues at a competitive disadvantage in the marketplace. Not knowing how to communicate their brand values or differentiate themselves to clients who *weren’t* healing arts professionals, they were often frustrated financially, blaming the economy, the area, or Massage Envy.
I started this site to educate and empower massage therapists. Marketing is a skill that can be learned, just like effleurage. It takes practice and consistency, but it can be done.
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Friday, January 29, 2016
Milwaukee WI SEO Expert (414) 375-4765
Watch this YouTube video here: milwaukee wi seo expert
milwaukee wi seo expert
Call Us Today (414) 375-4765
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Are you ready to get serious about using your website to get clients? You’ll need two things to start with: a compelling message that speaks to your target market (and gets you some Search Engine love), and tools that allow you to publish, edit, and improve your message online.
I offer a 4-series workshop program to teach you the essentials of writing for the web and controlling your own content. By investing in yourself you can learn to correctly leverage powerful tools that will help you get found and get clients.
Get started Day One with a FREE site.
Be comfortable creating and editing pages and images on your site.
Learn how to write for clients, not yourself or your peers, so that they immediately understand the benefits of what you offer.
Know how to use Analytics Data to make decisions that improve your site.
You’ve probably heard you need to have a Unique Value Proposition. Learn how to use your uniqueness to attract clients. Things we’ll cover: Who are you talking to- getting Specific
How to reach your ideal Clients
How creating new content can help you get found
Using Search Engine Optimization and Keyword Research to get found.
How to create a FREE WordPress.com site
The content you need on your site- and what to avoid
What to put on a Google Places Page for high rankings
How to be authentic and honest and still seem professional
Testimonials: How to get them, how to use them, what to do with negative reviews
Creating Posts and Pages
The Strategy behind using Widgets and Sidebars
How to decide whether to purchase hosting
Choosing Designs, Layouts and Newsletters
How to use tracking data to improve your site
What types of images to use to appeal to your clients
The right things to test that have the biggest impact on results
Keep it going…How to continue improving your site
Bonus #1:Analytics Training- How to install Analytics to your wordpress site, and use it to make decisions
Bonus #2: How to Claim Your Google Places Page. Google gives these away for free, but you have to know what you’re doing.
Bonus #3: $100 Credit for Google Search Advertising. Once you build your site, you’ll want to PROMOTE it. Learn about Adwords and how you can use it to attract clients.
I set up my own website for a year or so and had maybe 2 people contact me. With Scott’s help, I probably get 75% of my new business through my website! I often get comments on how nice my website is. Scott knows marketing and helped guide me to what people are looking for and why they would want to come to me. -Judy Morgan (Gentle Colon Care)Scott teaches the importance of building a site for your visitors, not for yourself. As I’ve implemented her recommendations on my site, I get great feedback from my customers- not to mention we see our sales go up! -Jo Thomas (Suppose Quilt Shop)Get the tools you need to kiss expensive monthly template sites goodbye, without having to use unprofessional options that won’t get you found online. All four workshops plus the bonuses (including $100 Advertising credit) is only $197.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Small Business Milwaukee
Google Adwords Waukesha
Advertising Agency Milwaukee WI
Advertising Agency Milwaukee
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Milwaukee SEO Expert
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Digital Marketing Milwaukee
Digital Agency Milwaukee
SEO Milwaukee WI
SEO Milwaukee
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Milwaukee SEO Agency
Milwaukee Internet Marketing
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Milwaukee SEO
SEO Milwaukee
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https://www.facebook.com/surgewebmarketing
Follow Us on Google Plus:
https://plus.google.com/b/110660075832691810261/?pageId=110660075832691810261
milwaukee wi seo expert
Call Us Today (414) 375-4765
http://www.surgewebmarketing.com/
Are you ready to get serious about using your website to get clients? You’ll need two things to start with: a compelling message that speaks to your target market (and gets you some Search Engine love), and tools that allow you to publish, edit, and improve your message online.
I offer a 4-series workshop program to teach you the essentials of writing for the web and controlling your own content. By investing in yourself you can learn to correctly leverage powerful tools that will help you get found and get clients.
Get started Day One with a FREE site.
Be comfortable creating and editing pages and images on your site.
Learn how to write for clients, not yourself or your peers, so that they immediately understand the benefits of what you offer.
Know how to use Analytics Data to make decisions that improve your site.
You’ve probably heard you need to have a Unique Value Proposition. Learn how to use your uniqueness to attract clients. Things we’ll cover: Who are you talking to- getting Specific
How to reach your ideal Clients
How creating new content can help you get found
Using Search Engine Optimization and Keyword Research to get found.
How to create a FREE WordPress.com site
The content you need on your site- and what to avoid
What to put on a Google Places Page for high rankings
How to be authentic and honest and still seem professional
Testimonials: How to get them, how to use them, what to do with negative reviews
Creating Posts and Pages
The Strategy behind using Widgets and Sidebars
How to decide whether to purchase hosting
Choosing Designs, Layouts and Newsletters
How to use tracking data to improve your site
What types of images to use to appeal to your clients
The right things to test that have the biggest impact on results
Keep it going…How to continue improving your site
Bonus #1:Analytics Training- How to install Analytics to your wordpress site, and use it to make decisions
Bonus #2: How to Claim Your Google Places Page. Google gives these away for free, but you have to know what you’re doing.
Bonus #3: $100 Credit for Google Search Advertising. Once you build your site, you’ll want to PROMOTE it. Learn about Adwords and how you can use it to attract clients.
I set up my own website for a year or so and had maybe 2 people contact me. With Scott’s help, I probably get 75% of my new business through my website! I often get comments on how nice my website is. Scott knows marketing and helped guide me to what people are looking for and why they would want to come to me. -Judy Morgan (Gentle Colon Care)Scott teaches the importance of building a site for your visitors, not for yourself. As I’ve implemented her recommendations on my site, I get great feedback from my customers- not to mention we see our sales go up! -Jo Thomas (Suppose Quilt Shop)Get the tools you need to kiss expensive monthly template sites goodbye, without having to use unprofessional options that won’t get you found online. All four workshops plus the bonuses (including $100 Advertising credit) is only $197.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Small Business Milwaukee
Google Adwords Waukesha
Advertising Agency Milwaukee WI
Advertising Agency Milwaukee
Milwaukee WI Advertising Agency
Milwaukee Adwords
Adwords Milwaukee
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PPC Milwaukee
SEO Expert Milwaukee
Milwaukee SEO Expert
Milwaukee PPC
Google Adwords Milwaukee
Digital Marketing Milwaukee
Digital Agency Milwaukee
SEO Milwaukee WI
SEO Milwaukee
Milwaukee Advertising
Milwaukee SEO Agency
Milwaukee Internet Marketing
Milwaukee SEO Consultant
SEO Services Milwaukee
Milwaukee SEO
SEO Milwaukee
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Small Business Milwaukee (414) 375-4765
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Call Us Today (414) 375-4765
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I got an email last night asking about WordPress hosting. This can be a little confusing, so I’ve broken it down for you here. Question: I am looking at WordPress.com and I’m wondering if I should pay $17 a year for a “.com” domain or just use the “______wordpress.com” that is free.
Answer: The first step in figuring out what we “should” do is to identify the goal we are trying to accomplish. I don’t know the goal, but I will answer for the most likely scenario: She is building her first WordPress site and wants to know if “wordpress.com” at the end of her domain will affect the performance of her site.
If this is your goal, then don’t bother paying for the “.com” domain just yet. Get a feel for WordPress first and make sure that the hosted version will suit your needs. If it does, you can easily transfer over later. If it doesn’t, you’ll need to buy hosting, in which case you spent $17 on something you can’t use.
That is a short answer to a short question, but if it doesn’t make sense, I’ll break down “hosting” and “WordPress” in a bit more detail. It may be “clear as mud” at first, but it will click before too long!
A brief explanation of hosting WordPress is entirely free. The thing you can choose to pay for is “hosting.” In real life, “hosts” provide us with accommodations or lodging, and the price can range from free to very expensive. Your cousin’s futon might be just fine for one person for one night, but a large family may want to find a Motel 6, or maybe even a Holiday Inn. Online, “hosting” offers a place to store your stuff- your files, pages, content… everything that makes your site “yours.” Some hosting is free, but it usually has usage limits. Some hosting lets you do everything you want to do, but has a price (usually paid every year). Just like your decision between a futon and a resort depends on your needs, the hosting you choose should be determined by your site requirements and goals.
A brief explanation of WordPress offers two options, a “basic” version and a “deluxe” version. Both are free. The basic/starter version offers fewer bells and whistles, and typically looks like “yoursite.wordpress.com.” For $17/year, you can remove the “.wordpress.com” so the URL is simply “yoursite.com,” but you are still only using the basic version. To get a “basic” version, go to wordpress.com.
To use the “deluxe” version, you need to have your own hosting. This is typically less than $10/month and allows for things like shopping carts, forms, plugins… just about anything you want. You can choose from a huge range of existing themes, and everything can be changed to your liking. Lots of the add-ons are free, too! To get a “deluxe” version, you’ll need to get hosting. Your host will usually provide easy installations of WordPress for your site.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Google Adwords Waukesha
Advertising Agency Milwaukee WI
Advertising Agency Milwaukee
Milwaukee WI Advertising Agency
Milwaukee Adwords
Adwords Milwaukee
Milwaukee SEO Specialist
PPC Milwaukee
SEO Expert Milwaukee
Milwaukee SEO Expert
Milwaukee PPC
Google Adwords Milwaukee
Digital Marketing Milwaukee
Digital Agency Milwaukee
SEO Milwaukee WI
SEO Milwaukee
Milwaukee Advertising
Milwaukee SEO Agency
Milwaukee Internet Marketing
Milwaukee SEO Consultant
SEO Services Milwaukee
Milwaukee SEO
SEO Milwaukee
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Follow Us On Facebook:
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Follow Us on Google Plus:
https://plus.google.com/b/110660075832691810261/?pageId=110660075832691810261
small business milwaukee
Call Us Today (414) 375-4765
http://www.surgewebmarketing.com/
I got an email last night asking about WordPress hosting. This can be a little confusing, so I’ve broken it down for you here. Question: I am looking at WordPress.com and I’m wondering if I should pay $17 a year for a “.com” domain or just use the “______wordpress.com” that is free.
Answer: The first step in figuring out what we “should” do is to identify the goal we are trying to accomplish. I don’t know the goal, but I will answer for the most likely scenario: She is building her first WordPress site and wants to know if “wordpress.com” at the end of her domain will affect the performance of her site.
If this is your goal, then don’t bother paying for the “.com” domain just yet. Get a feel for WordPress first and make sure that the hosted version will suit your needs. If it does, you can easily transfer over later. If it doesn’t, you’ll need to buy hosting, in which case you spent $17 on something you can’t use.
That is a short answer to a short question, but if it doesn’t make sense, I’ll break down “hosting” and “WordPress” in a bit more detail. It may be “clear as mud” at first, but it will click before too long!
A brief explanation of hosting WordPress is entirely free. The thing you can choose to pay for is “hosting.” In real life, “hosts” provide us with accommodations or lodging, and the price can range from free to very expensive. Your cousin’s futon might be just fine for one person for one night, but a large family may want to find a Motel 6, or maybe even a Holiday Inn. Online, “hosting” offers a place to store your stuff- your files, pages, content… everything that makes your site “yours.” Some hosting is free, but it usually has usage limits. Some hosting lets you do everything you want to do, but has a price (usually paid every year). Just like your decision between a futon and a resort depends on your needs, the hosting you choose should be determined by your site requirements and goals.
A brief explanation of WordPress offers two options, a “basic” version and a “deluxe” version. Both are free. The basic/starter version offers fewer bells and whistles, and typically looks like “yoursite.wordpress.com.” For $17/year, you can remove the “.wordpress.com” so the URL is simply “yoursite.com,” but you are still only using the basic version. To get a “basic” version, go to wordpress.com.
To use the “deluxe” version, you need to have your own hosting. This is typically less than $10/month and allows for things like shopping carts, forms, plugins… just about anything you want. You can choose from a huge range of existing themes, and everything can be changed to your liking. Lots of the add-ons are free, too! To get a “deluxe” version, you’ll need to get hosting. Your host will usually provide easy installations of WordPress for your site.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Google Adwords Waukesha
Advertising Agency Milwaukee WI
Advertising Agency Milwaukee
Milwaukee WI Advertising Agency
Milwaukee Adwords
Adwords Milwaukee
Milwaukee SEO Specialist
PPC Milwaukee
SEO Expert Milwaukee
Milwaukee SEO Expert
Milwaukee PPC
Google Adwords Milwaukee
Digital Marketing Milwaukee
Digital Agency Milwaukee
SEO Milwaukee WI
SEO Milwaukee
Milwaukee Advertising
Milwaukee SEO Agency
Milwaukee Internet Marketing
Milwaukee SEO Consultant
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Milwaukee SEO
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Thursday, January 28, 2016
Google Adwords Waukesha (414) 375-4765
Watch this YouTube video here: Google Adwords Waukesha
Google Adwords Waukesha
Call Us Today (414) 375-4765
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Search engine optimization is the foundation for a successful web marketing strategy. Some ophthalmologists make the mistake of thinking that if they're doing search engine marketing, then they should be raking in patients from the Internet by the bunches. This can be true for some surgeons, depending on their market, the competition and the website itself, but more often than not, search engine optimization is a platform from which a complete web marketing strategy will build.
So, if search engine marketing is a foundation, how do we know when and what to build? Ultimately, you'll need a search engine marketing company that specializes in the LASIK industry to help you, but it's important that you understand the basics.
Search engine positioning will make sure that search engines find your website.
Optimization (frequently used synonymously with search engine positioning) clarifies the subject matter of the website for the search engines. Websites have certain cues built into their guts that optimization can play upon to send the clear message, "This is what I'm about. If you're looking for a top notch LASIK surgeon, then this is the right place!"
Search engines judge sites by more than their first impression. They judge sites according to a multitude of criteria (this is why you should hire professional search engine marketers). To name a few:
Optimization Depth of Content Freshness of Content Link Popularity
Of all of these, I would say that most LASIK surgeons’ websites lack link popularity the most. Just go to Google and type in LASIK surgeon and then your state. It's highly likely that of all the listings returned by Google, the vast majority of the first page listings are ophthalmology directories. Why? Because they have an incredible number of incoming links, and their sites are typically massive.
In order to compete with directories on the search engines, you need to begin accruing incoming links to your site. When you start doing this, you'll notice that your results will begin to raise. This is because search engines view incoming links as votes for your site. If someone else is linking to you, then that must mean you have something good to offer.
Depth of content is actually very simple. Just write quality, informative content. Organize the content well, and keep it coming. Remember, a website is NEVER complete.
You can make sure that your website has fresh content by manually adding new sections and pages, or you can make it easy on yourself. Once you have the core of the site (a page focusing on nearly every key area of your practice), add a blog like this one. When search engines find that your site is updated three or four times per week, they begin to list your website as a search engine result more readily as a source of up-to-date information for a given subject.
When your web marketing addresses all of these criteria, you'll find that your site appears more frequently and consistently on the search engines, but bear in mind, search engine optimization is a foundation. Without it, a search engine marketing effort will falter, but a search engine marketing strategy consisting solely of SEO is just doomed.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Advertising Agency Milwaukee WI
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Milwaukee WI Advertising Agency
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Call Us Today (414) 375-4765
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Search engine optimization is the foundation for a successful web marketing strategy. Some ophthalmologists make the mistake of thinking that if they're doing search engine marketing, then they should be raking in patients from the Internet by the bunches. This can be true for some surgeons, depending on their market, the competition and the website itself, but more often than not, search engine optimization is a platform from which a complete web marketing strategy will build.
So, if search engine marketing is a foundation, how do we know when and what to build? Ultimately, you'll need a search engine marketing company that specializes in the LASIK industry to help you, but it's important that you understand the basics.
Search engine positioning will make sure that search engines find your website.
Optimization (frequently used synonymously with search engine positioning) clarifies the subject matter of the website for the search engines. Websites have certain cues built into their guts that optimization can play upon to send the clear message, "This is what I'm about. If you're looking for a top notch LASIK surgeon, then this is the right place!"
Search engines judge sites by more than their first impression. They judge sites according to a multitude of criteria (this is why you should hire professional search engine marketers). To name a few:
Optimization Depth of Content Freshness of Content Link Popularity
Of all of these, I would say that most LASIK surgeons’ websites lack link popularity the most. Just go to Google and type in LASIK surgeon and then your state. It's highly likely that of all the listings returned by Google, the vast majority of the first page listings are ophthalmology directories. Why? Because they have an incredible number of incoming links, and their sites are typically massive.
In order to compete with directories on the search engines, you need to begin accruing incoming links to your site. When you start doing this, you'll notice that your results will begin to raise. This is because search engines view incoming links as votes for your site. If someone else is linking to you, then that must mean you have something good to offer.
Depth of content is actually very simple. Just write quality, informative content. Organize the content well, and keep it coming. Remember, a website is NEVER complete.
You can make sure that your website has fresh content by manually adding new sections and pages, or you can make it easy on yourself. Once you have the core of the site (a page focusing on nearly every key area of your practice), add a blog like this one. When search engines find that your site is updated three or four times per week, they begin to list your website as a search engine result more readily as a source of up-to-date information for a given subject.
When your web marketing addresses all of these criteria, you'll find that your site appears more frequently and consistently on the search engines, but bear in mind, search engine optimization is a foundation. Without it, a search engine marketing effort will falter, but a search engine marketing strategy consisting solely of SEO is just doomed.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Advertising Agency Milwaukee WI
Advertising Agency Milwaukee
Milwaukee WI Advertising Agency
Milwaukee Adwords
Adwords Milwaukee
Milwaukee SEO Specialist
PPC Milwaukee
SEO Expert Milwaukee
Milwaukee SEO Expert
Milwaukee PPC
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Digital Marketing Milwaukee
Digital Agency Milwaukee
SEO Milwaukee WI
SEO Milwaukee
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Milwaukee SEO Agency
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Milwaukee SEO Consultant
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Monday, January 25, 2016
Advertising Agency Milwaukee WI (414) 375-4765
View this YouTube video here: Advertising Agency Milwaukee WI
Advertising Agency Milwaukee WI
Call Us Today (414) 375-4765
http://www.surgewebmarketing.com/
Are you committed to making your website your #1 referral source. It's not easy and will require time, attention and money, but if you make the investment, it will pay dividends. Here are a few things you can resolve to do that will pay off in 2016:
1. Add two new pages every month. Search engines are looking for fresh original content - and consumers are too. So help them out by adding new pages to your website every month. There are lots and lots of things to write about. Just think about all the questions you answer for your clients every day. We can help too. Page 1 writes lots of content for our attorney website sites every day. Think ahead. Identify 12 topics for new content. We will write all twelve pages and you can review and edit them all at once. Once approved, we will add two pages a month like clockwork and the search engines will see your site as a growing resource about consumer oriented legal information.
2. Add a blog to your site. For the same reasons explained above, a blog can be a tremendous resource. It doesn't take long to make an entry. 15 minutes at most. Just think about what you did today or what issues came across your desk. Dictate it and add it in. If you write two or three blog postings a week, the search engines will start to take notice. You can make it easy on yourself by asking your marketing director or other staff in your office to write blog entries. The more the merrier. You just need to make that commitment.
3. Add a privacy policy to your website. This is a minor item, but it does help create an aura of legitimacy to your website.
4. Get more inbound links. Links are one of the major ways that search engines judge the credibility of your website. The more links you get from more credible sites, the better. Ask your colleagues at other non-competing firms to link to your website. Ask LASIK professionals and ophthalmology labs to link to your site. Go to the websites of your college and medical school. Make sure your listing with the alumni association includes your website address - maybe link directly to your bio page. Ask for links back from charities or other community organizations that you contribute to or participate in. All these will help you, but you can still do more.
5. Buy links (carefully) from reputable websites where you can do so without indicating that you are buying them. We can help you with this.
6. We will help you with links from directories. There are lots of them.
7. Make sure your yellow page listings (online) all link back to your website.
8. Write articles and get them posted in the local newspaper. Most of them include an online edition. There are lots of websites that will accept a credible article from you. Make sure that you include a hyperlink back to your website.
9. Write a press release each time you have a success. Send it to your local publications. There are lots or places that will publish your press releases.
This only scratches the surface. There are lots more ideas where this came from. The point is RESOLVE to get busy to help promote your website in 2016.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Advertising Agency Milwaukee
Milwaukee WI Advertising Agency
Milwaukee Adwords
Adwords Milwaukee
Milwaukee SEO Specialist
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Are you committed to making your website your #1 referral source. It's not easy and will require time, attention and money, but if you make the investment, it will pay dividends. Here are a few things you can resolve to do that will pay off in 2016:
1. Add two new pages every month. Search engines are looking for fresh original content - and consumers are too. So help them out by adding new pages to your website every month. There are lots and lots of things to write about. Just think about all the questions you answer for your clients every day. We can help too. Page 1 writes lots of content for our attorney website sites every day. Think ahead. Identify 12 topics for new content. We will write all twelve pages and you can review and edit them all at once. Once approved, we will add two pages a month like clockwork and the search engines will see your site as a growing resource about consumer oriented legal information.
2. Add a blog to your site. For the same reasons explained above, a blog can be a tremendous resource. It doesn't take long to make an entry. 15 minutes at most. Just think about what you did today or what issues came across your desk. Dictate it and add it in. If you write two or three blog postings a week, the search engines will start to take notice. You can make it easy on yourself by asking your marketing director or other staff in your office to write blog entries. The more the merrier. You just need to make that commitment.
3. Add a privacy policy to your website. This is a minor item, but it does help create an aura of legitimacy to your website.
4. Get more inbound links. Links are one of the major ways that search engines judge the credibility of your website. The more links you get from more credible sites, the better. Ask your colleagues at other non-competing firms to link to your website. Ask LASIK professionals and ophthalmology labs to link to your site. Go to the websites of your college and medical school. Make sure your listing with the alumni association includes your website address - maybe link directly to your bio page. Ask for links back from charities or other community organizations that you contribute to or participate in. All these will help you, but you can still do more.
5. Buy links (carefully) from reputable websites where you can do so without indicating that you are buying them. We can help you with this.
6. We will help you with links from directories. There are lots of them.
7. Make sure your yellow page listings (online) all link back to your website.
8. Write articles and get them posted in the local newspaper. Most of them include an online edition. There are lots of websites that will accept a credible article from you. Make sure that you include a hyperlink back to your website.
9. Write a press release each time you have a success. Send it to your local publications. There are lots or places that will publish your press releases.
This only scratches the surface. There are lots more ideas where this came from. The point is RESOLVE to get busy to help promote your website in 2016.
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Landing Pages
Search engine marketing should incorporate both optimization-related results (free listings) and sponsored listings (pay-per-click advertising). Although more LASIK website marketers prefer 1st-page listings in the organic or natural listings, paid sponsor listings, which can become expensive, still offer a good ROI if done strategically. One element to increase your PPC ROI is to develop effective Landing Pages.
Expensive Paid Listings Demand ROI
Since you are paying for every visitor who clicks on your paid sponsor listing, the important point is this: PPC programs have to more than pay for themselves in order for your website to remain a viable marketing effort. To accomplish that, you need a well-planned, engaging landing page or pages. Otherwise, visitors, which you paid for, have to do work to find relevant information and won't hang around long enough to find or read your relevant pages. Thus, you have little chance they will contact you.
The Purpose of Landing Pages
Unlike sending visitors only to the home page of your website, sending potential patients to a landing page gets them to a target destination, without requiring them to make additional clicks. You will lose visitors with every click you require them to make. The key is to determine your most desired action (MDA) and design everything, including your headlines, graphics / images, text and layout to drive visitors to complete your MDA.
Ideally, keep each landing page limited to one MDA, since each landing page has a specific purpose. Extraneous information, overwhelming number of links/options, time consuming videos and an unclear calls-to-action are distractions. Having affiliate links, text links and unnecessary animations are other distractions that keep your visitor from taking your MDA.
Landing Page Design Principles1.
Your headline should accomplish the following objectives: - Make your visitor realize they have reached the right page; - Clearly state the most desired action and purpose of the landing page; - Engage your visitor and encourage them to continue.2 .Your headlines should grab readers and it should appear "above the fold" or at the top of your landing page. It’s the most visible, and thus, the most valuable area on your website.3. Write your content using short chucks of text and single sentences. Try to surround it with negative space (white). Visitors generally start by scanning a page, rather than jumping right into reading large paragraphs and pages.4. And because readers initially scan instead of intently read website text, utilize a lot of headers, sub-headings and bullet-point lists.5. The lead sentence of each chunk of text should give the critical information you want to get across, if you want to engage visitors and get them to read deeper.6. Promote an unambiguous call to action - Schedule your consultation, email a request for a telephone consultation. Leave no doubt what action is expected of the visitor. Calls to action can appear throughout the landing page text and a call to action should be the last thing visitors read.7. Choose a type font that is easy on the eyes and very readable. Avoid script-style fonts and fonts with lots of curly-Qs that diminish the readability of your content.
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Landing Pages
Search engine marketing should incorporate both optimization-related results (free listings) and sponsored listings (pay-per-click advertising). Although more LASIK website marketers prefer 1st-page listings in the organic or natural listings, paid sponsor listings, which can become expensive, still offer a good ROI if done strategically. One element to increase your PPC ROI is to develop effective Landing Pages.
Expensive Paid Listings Demand ROI
Since you are paying for every visitor who clicks on your paid sponsor listing, the important point is this: PPC programs have to more than pay for themselves in order for your website to remain a viable marketing effort. To accomplish that, you need a well-planned, engaging landing page or pages. Otherwise, visitors, which you paid for, have to do work to find relevant information and won't hang around long enough to find or read your relevant pages. Thus, you have little chance they will contact you.
The Purpose of Landing Pages
Unlike sending visitors only to the home page of your website, sending potential patients to a landing page gets them to a target destination, without requiring them to make additional clicks. You will lose visitors with every click you require them to make. The key is to determine your most desired action (MDA) and design everything, including your headlines, graphics / images, text and layout to drive visitors to complete your MDA.
Ideally, keep each landing page limited to one MDA, since each landing page has a specific purpose. Extraneous information, overwhelming number of links/options, time consuming videos and an unclear calls-to-action are distractions. Having affiliate links, text links and unnecessary animations are other distractions that keep your visitor from taking your MDA.
Landing Page Design Principles1.
Your headline should accomplish the following objectives: - Make your visitor realize they have reached the right page; - Clearly state the most desired action and purpose of the landing page; - Engage your visitor and encourage them to continue.2 .Your headlines should grab readers and it should appear "above the fold" or at the top of your landing page. It’s the most visible, and thus, the most valuable area on your website.3. Write your content using short chucks of text and single sentences. Try to surround it with negative space (white). Visitors generally start by scanning a page, rather than jumping right into reading large paragraphs and pages.4. And because readers initially scan instead of intently read website text, utilize a lot of headers, sub-headings and bullet-point lists.5. The lead sentence of each chunk of text should give the critical information you want to get across, if you want to engage visitors and get them to read deeper.6. Promote an unambiguous call to action - Schedule your consultation, email a request for a telephone consultation. Leave no doubt what action is expected of the visitor. Calls to action can appear throughout the landing page text and a call to action should be the last thing visitors read.7. Choose a type font that is easy on the eyes and very readable. Avoid script-style fonts and fonts with lots of curly-Qs that diminish the readability of your content.
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Call Us Today (414) 375-4765
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Hanging In There with Sticktoitiveness
Some of my most successful clients today didn't always do so well on the search engines. Many of them had new websites that the search engines were turning a cold shoulder to. Others had websites that used to do very well but over time had fallen out of the web's limelight. In each of these cases, determination won the battle for my clients and they now enjoy solid presence on the search engines, including Google.
If your site isn't doing as well as you would like it to be doing, one of the worst things that you can do is ignore the problem. If you're not happy, make your concerns known to your marketing company. They should have their finger on your website's pulse and should have a fairly good idea of how your site is performing, but ultimately they need you to tell them if you're not getting as many emails as you would like to. At Page 1 Solutions, we have a few different measures of a website's success, but our main way of telling whether or not our clients are happy is by talking to them.
If you want to do more with the web, whether it's because you're not doing well or because you're hungry for more, be sure to let your web marketer know how you're feeling. By being up front with your expectations, you'll hopefully get quicker results. If your web marketing company isn't being responsive, it may be time to find another provider, but keep doing what's working. Don't scrap your entire marketing plan. If you do that, you may find yourself sliding further downhill instead of climbing to a new level of success.
There is No Web Marketing Miracle
This is key to understand. No one can offer you instant, lasting results. You can pay for sponsored listings on the search engines, but when the money runs out, your presence is zilch. The only way to obtain lasting results on the search engines is through blood, sweat, and tears - well, and money. We all know well enough to steer clear of "get rich quick" schemes. We all need to learn that the same applies to "instant web results quick and cheap" schemes. Anyone who says that can position you well on the search engines for $50 a month has 50 angry surgeons on the line and is replacing them as they go. Don't be one of those surgeons. Start with a solid online investment and branch off from there.
Stick To It –tivenes
Above all, stay active in your web marketing. Web marketers are like those little lizards that can run across water. They have webbed feet and are speedy little guys, but if they stopped running...well, I'm sure that they can swim if they have to. Don't get caught standing still, or your competition will speed past you while you're struggling to keep your head above water.
Here's what you need to do:
Keep on top of your web guy.
Keep blogging.
Keep posting electronic public relations articles.
Keep adding pages to your website.
Eventually, your determination will pay off and you'll find that you've reached the first page of the search engines.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Milwaukee Adwords
Adwords Milwaukee
Milwaukee SEO Specialist
PPC Milwaukee
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Call Us Today (414) 375-4765
http://www.surgewebmarketing.com/
Hanging In There with Sticktoitiveness
Some of my most successful clients today didn't always do so well on the search engines. Many of them had new websites that the search engines were turning a cold shoulder to. Others had websites that used to do very well but over time had fallen out of the web's limelight. In each of these cases, determination won the battle for my clients and they now enjoy solid presence on the search engines, including Google.
If your site isn't doing as well as you would like it to be doing, one of the worst things that you can do is ignore the problem. If you're not happy, make your concerns known to your marketing company. They should have their finger on your website's pulse and should have a fairly good idea of how your site is performing, but ultimately they need you to tell them if you're not getting as many emails as you would like to. At Page 1 Solutions, we have a few different measures of a website's success, but our main way of telling whether or not our clients are happy is by talking to them.
If you want to do more with the web, whether it's because you're not doing well or because you're hungry for more, be sure to let your web marketer know how you're feeling. By being up front with your expectations, you'll hopefully get quicker results. If your web marketing company isn't being responsive, it may be time to find another provider, but keep doing what's working. Don't scrap your entire marketing plan. If you do that, you may find yourself sliding further downhill instead of climbing to a new level of success.
There is No Web Marketing Miracle
This is key to understand. No one can offer you instant, lasting results. You can pay for sponsored listings on the search engines, but when the money runs out, your presence is zilch. The only way to obtain lasting results on the search engines is through blood, sweat, and tears - well, and money. We all know well enough to steer clear of "get rich quick" schemes. We all need to learn that the same applies to "instant web results quick and cheap" schemes. Anyone who says that can position you well on the search engines for $50 a month has 50 angry surgeons on the line and is replacing them as they go. Don't be one of those surgeons. Start with a solid online investment and branch off from there.
Stick To It –tivenes
Above all, stay active in your web marketing. Web marketers are like those little lizards that can run across water. They have webbed feet and are speedy little guys, but if they stopped running...well, I'm sure that they can swim if they have to. Don't get caught standing still, or your competition will speed past you while you're struggling to keep your head above water.
Here's what you need to do:
Keep on top of your web guy.
Keep blogging.
Keep posting electronic public relations articles.
Keep adding pages to your website.
Eventually, your determination will pay off and you'll find that you've reached the first page of the search engines.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Milwaukee Adwords
Adwords Milwaukee
Milwaukee SEO Specialist
PPC Milwaukee
SEO Expert Milwaukee
Milwaukee SEO Expert
Milwaukee PPC
Google Adwords Milwaukee
Digital Marketing Milwaukee
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SEO Milwaukee WI
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Saturday, January 23, 2016
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Choose the Right Domain Name
Those of us in the web site marketing business spend countless hours testing and discussing what Google, Yahoo!, MSN, AOL et al consider being desirable web content in order to achieve the best search result positioning for our clients. This immersion in the latest search engine algorithms and nuances makes it easy for us to lose sight of the overall “marketing” component that is in our charge.
More savvy web site marketers recognize that once a prospect enters our LASIK clients’ web sites, the goal is to keep them there and ultimately to compel them to inquire about the products or services being offered. Relevant, informative and original web site content remains the best way to accomplish this.
But efforts on both counts are futile if despite achieving great search result positioning, prospects do not “click-through” to our clients’ sites in the first place. This is likelier to happen if a client’s competitor’s site’s domain name is more relevant to what a prospect is looking for as he or she is scanning even among the top search results.
One way to make the domain name relevant is to include the most desirable keyword (or key phrase) in the domain name itself. There is also an ever so slight optimization advantage to this approach.
If our client’s trade name is recognized locally or among likely prospects, or if it happens to be descriptive of the product or service our client offers, another approach would be take advantage of this “branding equity” by using it in or as the domain name. But there is a tendency for our clients to want to use their trade name as the domain name anyway, and we should advise against this if doing so does not make sense. The web marketer should put him or herself in the prospect’s shoes and carefully consider if he or she is more or less likely to choose a search result with a particular domain name.
Choosing the right domain name can be critical to the commercial success of a web site. This is reflected in what some domain names are being sold for in the domain name “resale” market. It is always a good idea to list and compare our client’s competitor’s domain names as part of our overall competitive research.
But we should not despair if our client is in a competitive market with apparently few remaining domain names, or with attractive domain names selling at prohibitive prices. First, there are many techniques to incorporate keyword(s) into a domain name, including the use of sub-directories, sub-domains, .net, .us or .biz extensions, and dashes (-‘s) in the domain name (as in www.santafe-lasik.us). Please note that one common denominator in spam web sites (pills, porn and casino) is that they often have more than one dash in the domain name. From an SEO perspective, it is wise to share as few characteristics with such web sites as possible. Thus, we should try to refrain from recommending the use of more than one dash in the domain name if possible.
It also behooves a web marketer to encourage registering domain names a competitor may want to register, even if the names need to be purchased. This may seem somewhat aggressive, but is simply an investment in a competitive advantage, the lack of which could end up hurting our client’s business.
Choosing the right domain name is not a trivial matter. A poorly chosen domain name can clog the sales funnel resulting from even the biggest budget and otherwise skilled web marketing campaign.
Call Us Today (414) 375-4765
Check Out Our Channel:
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Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Adwords Milwaukee
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Choose the Right Domain Name
Those of us in the web site marketing business spend countless hours testing and discussing what Google, Yahoo!, MSN, AOL et al consider being desirable web content in order to achieve the best search result positioning for our clients. This immersion in the latest search engine algorithms and nuances makes it easy for us to lose sight of the overall “marketing” component that is in our charge.
More savvy web site marketers recognize that once a prospect enters our LASIK clients’ web sites, the goal is to keep them there and ultimately to compel them to inquire about the products or services being offered. Relevant, informative and original web site content remains the best way to accomplish this.
But efforts on both counts are futile if despite achieving great search result positioning, prospects do not “click-through” to our clients’ sites in the first place. This is likelier to happen if a client’s competitor’s site’s domain name is more relevant to what a prospect is looking for as he or she is scanning even among the top search results.
One way to make the domain name relevant is to include the most desirable keyword (or key phrase) in the domain name itself. There is also an ever so slight optimization advantage to this approach.
If our client’s trade name is recognized locally or among likely prospects, or if it happens to be descriptive of the product or service our client offers, another approach would be take advantage of this “branding equity” by using it in or as the domain name. But there is a tendency for our clients to want to use their trade name as the domain name anyway, and we should advise against this if doing so does not make sense. The web marketer should put him or herself in the prospect’s shoes and carefully consider if he or she is more or less likely to choose a search result with a particular domain name.
Choosing the right domain name can be critical to the commercial success of a web site. This is reflected in what some domain names are being sold for in the domain name “resale” market. It is always a good idea to list and compare our client’s competitor’s domain names as part of our overall competitive research.
But we should not despair if our client is in a competitive market with apparently few remaining domain names, or with attractive domain names selling at prohibitive prices. First, there are many techniques to incorporate keyword(s) into a domain name, including the use of sub-directories, sub-domains, .net, .us or .biz extensions, and dashes (-‘s) in the domain name (as in www.santafe-lasik.us). Please note that one common denominator in spam web sites (pills, porn and casino) is that they often have more than one dash in the domain name. From an SEO perspective, it is wise to share as few characteristics with such web sites as possible. Thus, we should try to refrain from recommending the use of more than one dash in the domain name if possible.
It also behooves a web marketer to encourage registering domain names a competitor may want to register, even if the names need to be purchased. This may seem somewhat aggressive, but is simply an investment in a competitive advantage, the lack of which could end up hurting our client’s business.
Choosing the right domain name is not a trivial matter. A poorly chosen domain name can clog the sales funnel resulting from even the biggest budget and otherwise skilled web marketing campaign.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Adwords Milwaukee
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PPC Milwaukee
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5 Overlooked Ways to Promote Your Website
I find it interesting that out of the many ways in which ophthalmologists can promote their practices and services, many neglect to place their website address on the advertising they're already paying for. Sometimes, placing your website address on your paid advertising is simply overlooked. I'll go over five not-so-obvious ways to promote your practices’ website.1. Always include your website address on business cards, stationery, brochures, direct mail and all other literature. This may seem like a no-brainer but it is often overlooked. Amazingly, many practices either forget to place their website address on their business cards or don't think it's important enough to include. Be sure that anytime you do include your website address to leave off the http:// and only include the www.domain.com portion. The only exception to this rule is in the case of press releases. Press releases may get picked up by an online publication and in that case, the http:// will make the address into a link that potential patients (and search engines) can follow.2. Use your email and email newsletters to bring potential patients to your website. Make sure to include your website address in the signature portion of your emails right along with your name, company name, phone, etc. Always utilize your practice’s email instead of one of your free email accounts or ISP emails.3. Publishing a weekly, monthly, or quarterly newsletter can be very time consuming but it's one of the best ways to stay in touch with your patients and potential patients. You can also use this newsletter as a way to develop trust, generate eye care awareness, and build future business. Just remember to place your website address in every newsletter that you send or look into sending out electronic newsletters.4. Incorporate your website address in all your traditional advertising. Be sure to add it on any displays, classified ads you purchase, newspapers, magazines and materials you dispute. Use ads as a way to capture the reader's attention and then refer them to the website address where they can continue to gain more information from your practice. Carefully look at small displays or classified ads in the back of magazines or trade journals and consider that these ads can be more targeted and less expensive then online advertising. It's also vital to make sure all media sources include a link to your website on all online versions. 5. Become an online ophthalmology marketing expert. Use your expertise to promote your website for free. Sign up for Yahoo or Google Answers and answer ophthalmology questions asked by online visitors. You can add your website address to your profile and gain additional internet exposure for free.
Here’s an extra tip…6. Use viral marketing techniques. Viral marketing utilizes your website's visitors' and current clients' communication networks to spread your "word". Some examples of viral marketing can include online public relations, "send to friends" links, blogs, podcasting, and anything to create a "buzz".
If you'd like to create more credibility and internet traffic for your website, don't overlook the obvious ways to promote your website address. The number of research-based internet users rise every day. Use your website address in everything that will reach or be seen by potential clients.
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5 Overlooked Ways to Promote Your Website
I find it interesting that out of the many ways in which ophthalmologists can promote their practices and services, many neglect to place their website address on the advertising they're already paying for. Sometimes, placing your website address on your paid advertising is simply overlooked. I'll go over five not-so-obvious ways to promote your practices’ website.1. Always include your website address on business cards, stationery, brochures, direct mail and all other literature. This may seem like a no-brainer but it is often overlooked. Amazingly, many practices either forget to place their website address on their business cards or don't think it's important enough to include. Be sure that anytime you do include your website address to leave off the http:// and only include the www.domain.com portion. The only exception to this rule is in the case of press releases. Press releases may get picked up by an online publication and in that case, the http:// will make the address into a link that potential patients (and search engines) can follow.2. Use your email and email newsletters to bring potential patients to your website. Make sure to include your website address in the signature portion of your emails right along with your name, company name, phone, etc. Always utilize your practice’s email instead of one of your free email accounts or ISP emails.3. Publishing a weekly, monthly, or quarterly newsletter can be very time consuming but it's one of the best ways to stay in touch with your patients and potential patients. You can also use this newsletter as a way to develop trust, generate eye care awareness, and build future business. Just remember to place your website address in every newsletter that you send or look into sending out electronic newsletters.4. Incorporate your website address in all your traditional advertising. Be sure to add it on any displays, classified ads you purchase, newspapers, magazines and materials you dispute. Use ads as a way to capture the reader's attention and then refer them to the website address where they can continue to gain more information from your practice. Carefully look at small displays or classified ads in the back of magazines or trade journals and consider that these ads can be more targeted and less expensive then online advertising. It's also vital to make sure all media sources include a link to your website on all online versions. 5. Become an online ophthalmology marketing expert. Use your expertise to promote your website for free. Sign up for Yahoo or Google Answers and answer ophthalmology questions asked by online visitors. You can add your website address to your profile and gain additional internet exposure for free.
Here’s an extra tip…6. Use viral marketing techniques. Viral marketing utilizes your website's visitors' and current clients' communication networks to spread your "word". Some examples of viral marketing can include online public relations, "send to friends" links, blogs, podcasting, and anything to create a "buzz".
If you'd like to create more credibility and internet traffic for your website, don't overlook the obvious ways to promote your website address. The number of research-based internet users rise every day. Use your website address in everything that will reach or be seen by potential clients.
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Friday, January 22, 2016
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Many ophthalmologists are now familiar with the two major pay per click options – Google AdWords and Yahoo Search Marketing. There are others, but these are the two most important ones. If your practice is using (or considering using Pay Per Click – PPC), you should start here. The way that I look at PPC is that it is great for a limited time focused on a specific campaign such as the recent Bausch and Lomb recalls – particularly when there is a lot of news on the subject. With YSM or AdWords, you can pretty much ensure that your site gets a lot of play and a lot of traffic – as long as you are willing to pay.
With Pay Per Click, you pay every time somebody clicks on the sponsored listing for your site. If they see your site, but don’t click, you don’t pay. Typically, the ads run above and to the right of the search results.
YSM is used on Yahoo and MSN as well as a number of other medium sized search engines. AdWords is used on Google and AOL and other search engines as well. They each control slightly less than 50% of the market.
With YSM you can control where you are positioned in the sponsored results- first, second, third, fourth, etc. It is all based on how much you are willing to pay. If you want to be number one for a particular search phrase, you either need to have software that constantly monitors your position/ranking or you need to manually update your bid. You can set caps on how much you want to bid per click, per day, per month, etc. You can also just prepay a fixed budget and when it runs out, you stop showing up until you put more money in.
With AdWords, it is more complicated – everything with Google is more complicated. With AdWords, your ranking depends not just on how much you want to pay, but on how frequently people click on your listings/ads and how long they stay on your site. Theoretically, you could be willing to pay more than your competitor, but he could get the top spot because people click on his ad more frequently and stay on his site longer. (Yes, Google tracks this.) This means, you have to have a very compelling ad and a strong site to keep people on it. Google also shows your ad on an irregular basis if you do not have a large enough overall budget to ensure that you can pay for all the click throughs. One major advantage of AdWords, however, is that you can be live with AdWords within minutes (they have an editorial review after you go live and may turn off or pause your campaign at that time) while YSM does a review before you go live which may take a day or two.
PPC is a great tool if you know how to use it, but don’t ignore the natural listings. That is how you win the marathon. Both PPC and natural listings require lots of work and time and attention.
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Many ophthalmologists are now familiar with the two major pay per click options – Google AdWords and Yahoo Search Marketing. There are others, but these are the two most important ones. If your practice is using (or considering using Pay Per Click – PPC), you should start here. The way that I look at PPC is that it is great for a limited time focused on a specific campaign such as the recent Bausch and Lomb recalls – particularly when there is a lot of news on the subject. With YSM or AdWords, you can pretty much ensure that your site gets a lot of play and a lot of traffic – as long as you are willing to pay.
With Pay Per Click, you pay every time somebody clicks on the sponsored listing for your site. If they see your site, but don’t click, you don’t pay. Typically, the ads run above and to the right of the search results.
YSM is used on Yahoo and MSN as well as a number of other medium sized search engines. AdWords is used on Google and AOL and other search engines as well. They each control slightly less than 50% of the market.
With YSM you can control where you are positioned in the sponsored results- first, second, third, fourth, etc. It is all based on how much you are willing to pay. If you want to be number one for a particular search phrase, you either need to have software that constantly monitors your position/ranking or you need to manually update your bid. You can set caps on how much you want to bid per click, per day, per month, etc. You can also just prepay a fixed budget and when it runs out, you stop showing up until you put more money in.
With AdWords, it is more complicated – everything with Google is more complicated. With AdWords, your ranking depends not just on how much you want to pay, but on how frequently people click on your listings/ads and how long they stay on your site. Theoretically, you could be willing to pay more than your competitor, but he could get the top spot because people click on his ad more frequently and stay on his site longer. (Yes, Google tracks this.) This means, you have to have a very compelling ad and a strong site to keep people on it. Google also shows your ad on an irregular basis if you do not have a large enough overall budget to ensure that you can pay for all the click throughs. One major advantage of AdWords, however, is that you can be live with AdWords within minutes (they have an editorial review after you go live and may turn off or pause your campaign at that time) while YSM does a review before you go live which may take a day or two.
PPC is a great tool if you know how to use it, but don’t ignore the natural listings. That is how you win the marathon. Both PPC and natural listings require lots of work and time and attention.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
PPC Milwaukee
SEO Expert Milwaukee
Milwaukee SEO Expert
Milwaukee PPC
Google Adwords Milwaukee
Digital Marketing Milwaukee
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Our websites are built in 4 phases. The flash demonstration link will allow you to view exactly how our production is handled while building your website. Watching this flash demonstration of how we build our websites with the client will give you an idea of the time it takes to complete a website, and also what's expected of you as the client. We encourage you to provide your own website content as it is you who fully understands your business, yet we understand that content can be a hassle to come up with or put together. This is why we will conduct an analysis within your industry and find exactly what it is that can be expressed on your website to bring you maximum results. We encourage you to view our website portfolio and decide if we can fit your needs.
• Vehicle Wraps
We compromise no quality when it comes to our vehicle wraps. Our wraps start with our award winning designs. We want to analyze your business and give you advice on what would attract the most attention while still maintaining professionalism on your vehicle wrap. Our vehicle wrap designs have been known to turn heads and more importantly, turn business. Once we have designed your vehicle wrap, it's time to print the grade A vinyl which will be used to apply on your vehicle. Our trained professionals will make sure to apply the vinyl carefully leaving a smooth surface and no scratches or air bubbles. Finally we finish with a clear coat that will expand the lifespan of your vehicle's wrap. All our vehicle wraps come with a warranty so you can rest comfortably on your marketing investment.
• Banners
Our vinyl banners are all printed in large format at 300 DPI. KO Marketing only runs full color banners. This means there is no limitation to pictures, artwork, or texts you'd like to include in your banner design. Our professionals will give you recommendations on the design of your banner according to the purpose it is being produced for. Our banner prices vary between 4.00 and 6.00 per square foot with a 60.00 minimum order. Please see our banner procedure video. Rest assure we are always available to design and customize your banner for you. Feel free to give one of our professionals a call at any time.
• Search Engine Optimization (seo)
When it comes to new age marketing, SEO is definitely the way to go in San Diego. San Diego SEO is now being incorporated to every major company's marketing agenda. The reason? It's effective, and very low cost. We can start your SEO campaign even if you site was designed by someone else. We encourage you to rebuild your website with us, yet know every business has it's budget. Our SEO is effective because we target local cities and push the quality level up to raise you against the competition. Please take the time to watch our flash demo on how SEO works.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
SEO Expert Milwaukee
Milwaukee SEO Expert
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Call Us Today (414) 375-4765
http://www.surgewebmarketing.com/
Our websites are built in 4 phases. The flash demonstration link will allow you to view exactly how our production is handled while building your website. Watching this flash demonstration of how we build our websites with the client will give you an idea of the time it takes to complete a website, and also what's expected of you as the client. We encourage you to provide your own website content as it is you who fully understands your business, yet we understand that content can be a hassle to come up with or put together. This is why we will conduct an analysis within your industry and find exactly what it is that can be expressed on your website to bring you maximum results. We encourage you to view our website portfolio and decide if we can fit your needs.
• Vehicle Wraps
We compromise no quality when it comes to our vehicle wraps. Our wraps start with our award winning designs. We want to analyze your business and give you advice on what would attract the most attention while still maintaining professionalism on your vehicle wrap. Our vehicle wrap designs have been known to turn heads and more importantly, turn business. Once we have designed your vehicle wrap, it's time to print the grade A vinyl which will be used to apply on your vehicle. Our trained professionals will make sure to apply the vinyl carefully leaving a smooth surface and no scratches or air bubbles. Finally we finish with a clear coat that will expand the lifespan of your vehicle's wrap. All our vehicle wraps come with a warranty so you can rest comfortably on your marketing investment.
• Banners
Our vinyl banners are all printed in large format at 300 DPI. KO Marketing only runs full color banners. This means there is no limitation to pictures, artwork, or texts you'd like to include in your banner design. Our professionals will give you recommendations on the design of your banner according to the purpose it is being produced for. Our banner prices vary between 4.00 and 6.00 per square foot with a 60.00 minimum order. Please see our banner procedure video. Rest assure we are always available to design and customize your banner for you. Feel free to give one of our professionals a call at any time.
• Search Engine Optimization (seo)
When it comes to new age marketing, SEO is definitely the way to go in San Diego. San Diego SEO is now being incorporated to every major company's marketing agenda. The reason? It's effective, and very low cost. We can start your SEO campaign even if you site was designed by someone else. We encourage you to rebuild your website with us, yet know every business has it's budget. Our SEO is effective because we target local cities and push the quality level up to raise you against the competition. Please take the time to watch our flash demo on how SEO works.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
SEO Expert Milwaukee
Milwaukee SEO Expert
Milwaukee PPC
Google Adwords Milwaukee
Digital Marketing Milwaukee
Digital Agency Milwaukee
SEO Milwaukee WI
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Saturday, January 16, 2016
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Are you committed to making your website your #1 referral source. It’s not easy and will require time, attention and money, but if you make the investment, it will pay dividends. Here are a few things you can resolve to do that will pay off in 2016. Add two new pages every month. Search engines are looking for fresh original content – and consumers are too. So help them out by adding new pages to your website every month. There are lots and lots of things to write about. Just think about all the questions you answer for your clients every day. We can help too. Page 1 writes lots of content for our attorney website sites every day. Think ahead. Identify 12 topics for new content. We will write all twelve pages and you can review and edit them all at once. Once approved, we will add two pages a month like clockwork and the search engines will see your site as a growing resource about consumer oriented legal information.2. Add a blog to your site. For the same reasons explained above, a blog can be a tremendous resource. It doesn’t take long to make an entry. 15 minutes at most. Just think about what you did today or what issues came across your desk. Dictate it and add it in. If you write two or three blog postings a week, the search engines will start to take notice. You can make it easy on yourself by asking your marketing director or other staff in your office to write blog entries. The more the merrier. You just need to make that commitment.3. Add a privacy policy to your website. This is a minor item, but it does help create an aura of legitimacy to your website.4. Get more inbound links. Links are one of the major ways that search engines judge the credibility of your website. The more links you get from more credible sites, the better. Ask your colleagues at other non-competing firms to link to your website. Ask professionals and ophthalmology labs to link to your site. Go to the websites of your college and medical school. Make sure your listing with the alumni association includes your website address – maybe link directly to your bio page. Ask for links back from charities or other community organizations that you contribute to or participate in. All these will help you, but you can still do more.5. Buy links (carefully) from reputable websites where you can do so without indicating that you are buying them. We can help you with this.6. We will help you with links from directories. There are lots of them.7. Make sure your yellow page listings (online) all link back to your website.8. Write articles and get them posted in the local newspaper. Most of them include an online edition. There are lots of websites that will accept a credible article from you. Make sure that you include a hyperlink back to your website.9. Write a press release each time you have a success. Send it to your local publications. There are lots or places that will publish your press releases.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Milwaukee SEO Expert
Milwaukee PPC
Google Adwords Milwaukee
Digital Marketing Milwaukee
Digital Agency Milwaukee
SEO Milwaukee WI
SEO Milwaukee
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Milwaukee Internet Marketing
Milwaukee SEO Consultant
SEO Services Milwaukee
Milwaukee SEO
SEO Milwaukee
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Milwaukee SEO Services
Milwaukee SEO Specialist
What Is Google Adword
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Call Us Today (414) 375-4765
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Are you committed to making your website your #1 referral source. It’s not easy and will require time, attention and money, but if you make the investment, it will pay dividends. Here are a few things you can resolve to do that will pay off in 2016. Add two new pages every month. Search engines are looking for fresh original content – and consumers are too. So help them out by adding new pages to your website every month. There are lots and lots of things to write about. Just think about all the questions you answer for your clients every day. We can help too. Page 1 writes lots of content for our attorney website sites every day. Think ahead. Identify 12 topics for new content. We will write all twelve pages and you can review and edit them all at once. Once approved, we will add two pages a month like clockwork and the search engines will see your site as a growing resource about consumer oriented legal information.2. Add a blog to your site. For the same reasons explained above, a blog can be a tremendous resource. It doesn’t take long to make an entry. 15 minutes at most. Just think about what you did today or what issues came across your desk. Dictate it and add it in. If you write two or three blog postings a week, the search engines will start to take notice. You can make it easy on yourself by asking your marketing director or other staff in your office to write blog entries. The more the merrier. You just need to make that commitment.3. Add a privacy policy to your website. This is a minor item, but it does help create an aura of legitimacy to your website.4. Get more inbound links. Links are one of the major ways that search engines judge the credibility of your website. The more links you get from more credible sites, the better. Ask your colleagues at other non-competing firms to link to your website. Ask professionals and ophthalmology labs to link to your site. Go to the websites of your college and medical school. Make sure your listing with the alumni association includes your website address – maybe link directly to your bio page. Ask for links back from charities or other community organizations that you contribute to or participate in. All these will help you, but you can still do more.5. Buy links (carefully) from reputable websites where you can do so without indicating that you are buying them. We can help you with this.6. We will help you with links from directories. There are lots of them.7. Make sure your yellow page listings (online) all link back to your website.8. Write articles and get them posted in the local newspaper. Most of them include an online edition. There are lots of websites that will accept a credible article from you. Make sure that you include a hyperlink back to your website.9. Write a press release each time you have a success. Send it to your local publications. There are lots or places that will publish your press releases.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Milwaukee SEO Expert
Milwaukee PPC
Google Adwords Milwaukee
Digital Marketing Milwaukee
Digital Agency Milwaukee
SEO Milwaukee WI
SEO Milwaukee
Milwaukee Advertising
Milwaukee SEO Agency
Milwaukee Internet Marketing
Milwaukee SEO Consultant
SEO Services Milwaukee
Milwaukee SEO
SEO Milwaukee
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Milwaukee SEO Services
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What Is Google Adword
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Call Us Today (414) 375-4765
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We specialize in giving our clients a complete web marketing solution. We do it all so that you don’t have to.
Listed below, you’ll find a list of our product and service offerings, which we’ve custom tailored based on the needs of every company we’ve worked with. That being said, if there’s something we’re missing, drop us a line and let us know. We’d be happy to discuss it!
Steady Traffic with SEO Optimization
Search engine optimization (SEO) is the bedrock and pillar of getting online traffic. With SEO, you guarantee a steady stream of daily targeted traffic based on keywords that are valuable to your business.
Our SEO services will help you get on track with Google and the rest of the search engines, while enabling you to continue your own improvements so that traffic continues to increase over time.
We first start with onsite optimization, where we dissect your website in order to find the problem areas that are keeping people from finding your website. From there, we’ll work with you to target specific keywords off site, so that we can continue to improve your ranking in the search engines.
The great thing about SEO is that once it’s done, the results are permanent. You won’t find a team more dedicated to your business than our SEO team.
Reach Your Audience with Social Media Marketing
These days, people love to share great information, funny stories, and good products. We share them on Twitter, Facebook, Instagram, Quora, and other online communities.
With our team of social media experts, we will help you identify and recruit your best customers and target prospects and turn them into brand evangelists. We’ll show you how to get up and running on Twitter and Facebook, while also helping you build a strong social profile that people will want to follow and talk about. Your customers are waiting for you to reach out to them, and we’ll show you how to bridge that gap quickly, and easily.
Video Marketing for the Media Savvy
It seems like every day, new viral videos sweep the nation and help a product catch on like wildfire. Even those that don’t go viral still send a timely message to potential customers, which puts your business in the forefront of their mind.
Video marketing is yesterday’s television advertising, and thankfully, is much cheaper. Let our team of talented video marketing experts help you position your brand to today’s media savvy audience in a way that helps you get found and spread your message without breaking your advertising budget.
Brilliant Content to Help You Stand Out
Want to take a step over and above your competition? One of the best ways to do this is by being more valuable to your audience than they are. With our team of talented writers and copy editors, we’ll help craft a perfect message for your brand.
We specialize in online copy, and can help you build sales pages, craft email campaigns, or even help you create a killer blog. We write with the passion, persuasion, and mojo you need to stand out.
No matter what you need, we’re here to help. Contact us today to hear how our team of experts can help you take leaps and bounds over the competition and into the spotlight.
We’re ready!
Call Us Today (414) 375-4765
Check Out Our Channel:
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Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Milwaukee PPC
Google Adwords Milwaukee
Digital Marketing Milwaukee
Digital Agency Milwaukee
SEO Milwaukee WI
SEO Milwaukee
Milwaukee Advertising
Milwaukee SEO Agency
Milwaukee Internet Marketing
Milwaukee SEO Consultant
SEO Services Milwaukee
Milwaukee SEO
SEO Milwaukee
digital agency milwaukee
digital marketing milwaukee
ppc milwaukee
search engine optimization milwaukee
milwaukee seo expert
Milwaukee SEO Services
Milwaukee SEO Specialist
SEO Expert Milwaukee
What Is Google Adword
Google Adwords Consultant
Follow Us On Facebook:
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Follow Us on Google Plus:
https://plus.google.com/b/110660075832691810261/?pageId=110660075832691810261
milwaukee seo expert
Call Us Today (414) 375-4765
http://www.surgewebmarketing.com/
We specialize in giving our clients a complete web marketing solution. We do it all so that you don’t have to.
Listed below, you’ll find a list of our product and service offerings, which we’ve custom tailored based on the needs of every company we’ve worked with. That being said, if there’s something we’re missing, drop us a line and let us know. We’d be happy to discuss it!
Steady Traffic with SEO Optimization
Search engine optimization (SEO) is the bedrock and pillar of getting online traffic. With SEO, you guarantee a steady stream of daily targeted traffic based on keywords that are valuable to your business.
Our SEO services will help you get on track with Google and the rest of the search engines, while enabling you to continue your own improvements so that traffic continues to increase over time.
We first start with onsite optimization, where we dissect your website in order to find the problem areas that are keeping people from finding your website. From there, we’ll work with you to target specific keywords off site, so that we can continue to improve your ranking in the search engines.
The great thing about SEO is that once it’s done, the results are permanent. You won’t find a team more dedicated to your business than our SEO team.
Reach Your Audience with Social Media Marketing
These days, people love to share great information, funny stories, and good products. We share them on Twitter, Facebook, Instagram, Quora, and other online communities.
With our team of social media experts, we will help you identify and recruit your best customers and target prospects and turn them into brand evangelists. We’ll show you how to get up and running on Twitter and Facebook, while also helping you build a strong social profile that people will want to follow and talk about. Your customers are waiting for you to reach out to them, and we’ll show you how to bridge that gap quickly, and easily.
Video Marketing for the Media Savvy
It seems like every day, new viral videos sweep the nation and help a product catch on like wildfire. Even those that don’t go viral still send a timely message to potential customers, which puts your business in the forefront of their mind.
Video marketing is yesterday’s television advertising, and thankfully, is much cheaper. Let our team of talented video marketing experts help you position your brand to today’s media savvy audience in a way that helps you get found and spread your message without breaking your advertising budget.
Brilliant Content to Help You Stand Out
Want to take a step over and above your competition? One of the best ways to do this is by being more valuable to your audience than they are. With our team of talented writers and copy editors, we’ll help craft a perfect message for your brand.
We specialize in online copy, and can help you build sales pages, craft email campaigns, or even help you create a killer blog. We write with the passion, persuasion, and mojo you need to stand out.
No matter what you need, we’re here to help. Contact us today to hear how our team of experts can help you take leaps and bounds over the competition and into the spotlight.
We’re ready!
Call Us Today (414) 375-4765
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Learn more about subject:
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Thursday, January 14, 2016
Milwaukee PPC (414) 375-4765
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The Importance of Quality SEO / White Hat SEO
Search engine optimization is more important these days than ever before. The search engines have raised the bar for websites and in turn, this has raised the bar for the quality of search engine optimization. Websites now have to produce quality, relevant, authoritative and fresh content on a regular basis. This content has to be engaging and attract the attention of social media users. In an effort to maintain their search engine rankings, website owners will now have to place a strong focus on search engine optimization and social media optimization. While SEO has always been a priority for website owners, the emphasis is now on quality SEO or what is termed in the industry as White Hat SEO – SEO that is by the book with no tricks or attempts to fool the search engines. If you’re a website owner in any of the following cities: Denver, Littleton, Highlands Ranch Englewood, Lakewood, Aurora or Centennial, then you need to evaluate your SEO strategy. Additionally, you will need to develop a social media optimization (SMO) strategy. Social media interaction is now being used by search engines to evaluate a website’s ranking. Simply having a social media presence is not enough anymore. You need to have a strategy that will lead to social media engagement with a targeted audience and your website. The whole goal of SEO and SMO is to organically build a stronger presence online. In order to do this you will need to become an authority in your business arena and niche. You will also need to build an active audience in terms of website visitors and social media followers who interact regularly with the content you post. While you could attempt to launch an effective strategy on your own, you might also consider hiring a professional in the Denver, Littleton, Highlands Ranch Englewood, Lakewood, Aurora or Centennial area to handle your search engine optimization and social media optimization strategies for you. These professionals will be able to give you a road map to successfully maintaining or improving your search engine ranking through building authority, producing engaging content, generating links back to your content organically and creating a strong social media presence. The importance of a solid strategy cannot be stressed enough. There are plenty of so-called SEO pros out there that are still playing the game by the old playbook. They use black hat techniques that try to fool the search engines. The only problem is that the search engines are getting smarter as technology and algorithms improve. Instead of trying to cheat the system with old school strategies, embrace the improved web standards and find a professional to work with you every step of the way. You will find that if you post useful, engaging and authoritative content on a regular basis, your users will interact with your website more frequently. They will also want to share your website with their friends and work associates. You will begin to generate a buzz online around your business and ultimately, your search engine ranking will improve. In the new era of SEO, steadiness and quality wins this race. If you or anyone you know has any questions or concerns with regards to Search Engine Optimization or Social Media Marketing, please feel free to contact a Social Business Solutions account executive today!
Call Us Today (414) 375-4765
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Google Adwords Milwaukee (414) 375-4765
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google adwords milwaukee
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In this day and age, it is important to have a strong promotion and advertising strategy for your products. If you are a business, either big or small, no one is going to know nor understand your products that you are trying to sell unless smart selling tactics are applied, such as advertising through newspapers, TV commercials, Internet commercials, and social media websites. That is why it is strongly suggested to seek out professional help, especially when it comes to the Internet. The Internet is perhaps the trickiest of them all because there is so much going on where as a newspaper is straightforward being that its paper. The Internet has dimensions. Hiring an internet marketing company may be the best chance for your business.
I consider Facebook to be a leader in online marketing. It knows how to collect its users’ personal data, their likes and dislikes and interests, and uses that information to “cater” to them and advertise products accordingly. If you were every wondering how your Google searches end up as advertisements on the sides of your social media accounts, that is how. It literally takes you information. One day, I decided to check out the University of Phoenix via Google to learn about its different programs. The next day, everywhere I looked on Facebook was advertisements for the university and other ones like it.
Furthermore, online marketing is gradually becoming the most reliable form of marketing. If companies are not utilizing the internet to promote and increase sales, then they will eventually be left behind to fall under. If there was a company that relied on newspapers to advertise their products versus a company that relied on social media, which do you think will prevail? The latter, of course. Most people today use the internet as their news outlets. Newspapers did play a major part of advertising 20 years ago or so, but today social media is becoming the dominant medium.
If you have a business and plan on using the internet to promote your products, it is best to hire an Internet marketing firm to ensure professionalism and the best results. Especially if you are kind of new to the whole social media marketing business, you will want some kind of help to make sure to use the internet to its highest potential. There are things, like SEO, that are crucial to online marketing and if you are not familiar with them, then you will need advice.
In order to fully optimize your business, it really is a great idea to utilize the Internet to its fullest advantage. Online marketing will help you in the long run, as you can already see thousands of businesses with websites and social media accounts. It is understandable if you are a little weary of marketing via Internet if you have never done so before, but rest assured that it is exactly what you need in order to remain in the game and even come out on top.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Digital Marketing Milwaukee
Digital Agency Milwaukee
SEO Milwaukee WI
SEO Milwaukee
Milwaukee Advertising
Milwaukee SEO Agency
Milwaukee Internet Marketing
Milwaukee SEO Consultant
SEO Services Milwaukee
Milwaukee SEO
SEO Milwaukee
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search engine optimization milwaukee
milwaukee seo expert
Milwaukee SEO Services
Milwaukee SEO Specialist
SEO Expert Milwaukee
What Is Google Adword
Google Adwords Consultant
Google Adwords Landing Page
Follow Us On Facebook:
https://www.facebook.com/surgewebmarketing
Follow Us on Google Plus:
https://plus.google.com/b/110660075832691810261/?pageId=110660075832691810261
google adwords milwaukee
Call Us Today (414) 375-4765
http://www.surgewebmarketing.com/
In this day and age, it is important to have a strong promotion and advertising strategy for your products. If you are a business, either big or small, no one is going to know nor understand your products that you are trying to sell unless smart selling tactics are applied, such as advertising through newspapers, TV commercials, Internet commercials, and social media websites. That is why it is strongly suggested to seek out professional help, especially when it comes to the Internet. The Internet is perhaps the trickiest of them all because there is so much going on where as a newspaper is straightforward being that its paper. The Internet has dimensions. Hiring an internet marketing company may be the best chance for your business.
I consider Facebook to be a leader in online marketing. It knows how to collect its users’ personal data, their likes and dislikes and interests, and uses that information to “cater” to them and advertise products accordingly. If you were every wondering how your Google searches end up as advertisements on the sides of your social media accounts, that is how. It literally takes you information. One day, I decided to check out the University of Phoenix via Google to learn about its different programs. The next day, everywhere I looked on Facebook was advertisements for the university and other ones like it.
Furthermore, online marketing is gradually becoming the most reliable form of marketing. If companies are not utilizing the internet to promote and increase sales, then they will eventually be left behind to fall under. If there was a company that relied on newspapers to advertise their products versus a company that relied on social media, which do you think will prevail? The latter, of course. Most people today use the internet as their news outlets. Newspapers did play a major part of advertising 20 years ago or so, but today social media is becoming the dominant medium.
If you have a business and plan on using the internet to promote your products, it is best to hire an Internet marketing firm to ensure professionalism and the best results. Especially if you are kind of new to the whole social media marketing business, you will want some kind of help to make sure to use the internet to its highest potential. There are things, like SEO, that are crucial to online marketing and if you are not familiar with them, then you will need advice.
In order to fully optimize your business, it really is a great idea to utilize the Internet to its fullest advantage. Online marketing will help you in the long run, as you can already see thousands of businesses with websites and social media accounts. It is understandable if you are a little weary of marketing via Internet if you have never done so before, but rest assured that it is exactly what you need in order to remain in the game and even come out on top.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Digital Marketing Milwaukee
Digital Agency Milwaukee
SEO Milwaukee WI
SEO Milwaukee
Milwaukee Advertising
Milwaukee SEO Agency
Milwaukee Internet Marketing
Milwaukee SEO Consultant
SEO Services Milwaukee
Milwaukee SEO
SEO Milwaukee
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Milwaukee SEO Services
Milwaukee SEO Specialist
SEO Expert Milwaukee
What Is Google Adword
Google Adwords Consultant
Google Adwords Landing Page
Follow Us On Facebook:
https://www.facebook.com/surgewebmarketing
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https://plus.google.com/b/110660075832691810261/?pageId=110660075832691810261
Tuesday, January 12, 2016
Digital Marketing Milwaukee (414) 375-4765
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Call Us Today (414) 375-4765
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This package may suit you best if you already have a basic online marketing funnel set up, but are not seeing results and don’t feel your social media marketing is in sync with the ethos of your business.
It is a scaled down version of the Social Star package, focusing solely on the social media element of your marketing.
If you don’t already have an effective lead capture system in place on your site, or are not seeing results or engagement from your email marketing and website content, then it would also be worth considering the social star program, which covers these vital elements of the online marketing puzzle.
Program Content
We will first get clear on which types of customers will most benefit from what you have to offer, and identify where the current disconnect is in communicating with them. We will identify exactly where they hang out online, what their interests and issues are, and how best to connect and engage with them.
We will then work together to set up, optimize and align each of your social media profiles and social landing pages, so they better convey your unique message and identity, and naturally attract your ideal clients to your business.
Next, we will look at each of your social networks and put together a marketing plan that is customized to your unique situation, and will leverage the time you spend each day on social media and other online marketing most effectively, allowing you to quickly:
Build your fan base
Increase traffic to your website from social media
Generate quality leads
Build your expert status within your niche
Connect with key influencers in your industry
Encourage others to share and link to your content….All of which will ultimately enable you to serve more people and make more money!
We will set up systems from the outset for monitoring, tracking and reviewing the performance of both your website and your social media efforts.
We will put systems in place to automate the posting of much of your social media content.
The length of this program is 3 months, and you can then choose to continue the program on a month to month basis, where we will cover more advanced marketing techniques and strategies to build your business even further, as well as monthly action steps to keep your social media profiles up to date with the latest best practice and changes .
The program includes:
3 training/strategy calls per month, each one hour in length
Implementation of all agreed actions that happens between calls
Training materials covering everything that we implement, for you to refer back to at any time
Your own project set up within our project management system, where we will keep all training and marketing materials, checklists and a project calendar to keep everything on track. Recordings of all training and strategy sessions
Mail support and communication to further your results in between calls
Plus, the following bonuses are included: Weekly “Open Office” hour, when any current client can contact me for extra coaching time via phone or skype on a first-come first-served basis. Extra monthly bonus training for current clients
I understand that everyone is at a different place in terms of what they may have accomplished/set up online so far. Therefore, all of the above program content will be customized specifically to your unique situation.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Digital Agency Milwaukee
SEO Milwaukee WI
SEO Milwaukee
Milwaukee Advertising
Milwaukee SEO Agency
Milwaukee Internet Marketing
Milwaukee SEO Consultant
SEO Services Milwaukee
Milwaukee SEO
SEO Milwaukee
digital agency milwaukee
digital marketing milwaukee
ppc milwaukee
search engine optimization milwaukee
milwaukee seo expert
Milwaukee SEO Services
Milwaukee SEO Specialist
SEO Expert Milwaukee
What Is Google Adword
Google Adwords Consultant
Google Adwords Landing Page
Auto Repair Milwaukee
Auto Repair Waukesha
Follow Us On Facebook:
https://www.facebook.com/surgewebmarketing
Follow Us on Google Plus:
https://plus.google.com/b/110660075832691810261/?pageId=110660075832691810261
digital marketing milwaukee
Call Us Today (414) 375-4765
http://www.surgewebmarketing.com/
This package may suit you best if you already have a basic online marketing funnel set up, but are not seeing results and don’t feel your social media marketing is in sync with the ethos of your business.
It is a scaled down version of the Social Star package, focusing solely on the social media element of your marketing.
If you don’t already have an effective lead capture system in place on your site, or are not seeing results or engagement from your email marketing and website content, then it would also be worth considering the social star program, which covers these vital elements of the online marketing puzzle.
Program Content
We will first get clear on which types of customers will most benefit from what you have to offer, and identify where the current disconnect is in communicating with them. We will identify exactly where they hang out online, what their interests and issues are, and how best to connect and engage with them.
We will then work together to set up, optimize and align each of your social media profiles and social landing pages, so they better convey your unique message and identity, and naturally attract your ideal clients to your business.
Next, we will look at each of your social networks and put together a marketing plan that is customized to your unique situation, and will leverage the time you spend each day on social media and other online marketing most effectively, allowing you to quickly:
Build your fan base
Increase traffic to your website from social media
Generate quality leads
Build your expert status within your niche
Connect with key influencers in your industry
Encourage others to share and link to your content….All of which will ultimately enable you to serve more people and make more money!
We will set up systems from the outset for monitoring, tracking and reviewing the performance of both your website and your social media efforts.
We will put systems in place to automate the posting of much of your social media content.
The length of this program is 3 months, and you can then choose to continue the program on a month to month basis, where we will cover more advanced marketing techniques and strategies to build your business even further, as well as monthly action steps to keep your social media profiles up to date with the latest best practice and changes .
The program includes:
3 training/strategy calls per month, each one hour in length
Implementation of all agreed actions that happens between calls
Training materials covering everything that we implement, for you to refer back to at any time
Your own project set up within our project management system, where we will keep all training and marketing materials, checklists and a project calendar to keep everything on track. Recordings of all training and strategy sessions
Mail support and communication to further your results in between calls
Plus, the following bonuses are included: Weekly “Open Office” hour, when any current client can contact me for extra coaching time via phone or skype on a first-come first-served basis. Extra monthly bonus training for current clients
I understand that everyone is at a different place in terms of what they may have accomplished/set up online so far. Therefore, all of the above program content will be customized specifically to your unique situation.
Call Us Today (414) 375-4765
Check Out Our Channel:
https://www.youtube.com/channel/UC5UHlZDLyTuyhIAeHuLigZQ
Learn more about subject:
https://en.wikipedia.org/wiki/Search_engine_marketing
Check out our related videos:
Digital Agency Milwaukee
SEO Milwaukee WI
SEO Milwaukee
Milwaukee Advertising
Milwaukee SEO Agency
Milwaukee Internet Marketing
Milwaukee SEO Consultant
SEO Services Milwaukee
Milwaukee SEO
SEO Milwaukee
digital agency milwaukee
digital marketing milwaukee
ppc milwaukee
search engine optimization milwaukee
milwaukee seo expert
Milwaukee SEO Services
Milwaukee SEO Specialist
SEO Expert Milwaukee
What Is Google Adword
Google Adwords Consultant
Google Adwords Landing Page
Auto Repair Milwaukee
Auto Repair Waukesha
Follow Us On Facebook:
https://www.facebook.com/surgewebmarketing
Follow Us on Google Plus:
https://plus.google.com/b/110660075832691810261/?pageId=110660075832691810261
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